Selected Clients

A modern-day Scent Company - creator of Washup, Sootherup, Home Perfume, Waxed Perfume and Commercial Soap Solutions.

• Digital Strategy
• Meta Advertising
• Google Advertising

Create a ceremony of everyday self-care. BAINA is an Antipodean brand of curated towelling, founded by Bailey Meredith and Anna Fahey. Their contemporary, organic cotton towels are designed to elevate the daily bathing routine.

• E-Commerce Consultation
• Global Digital Strategy
• Paid Search
• Paid Social 

Poetic Energy balanced by Precise Structure is the essence of the Bianca Spender Brand. 
A leading Australian designer for over 10 years, Bianca Spender has a personal history. As the daughter of an Australian Fashion Matriarch, she has grown up in the business and is now forging her own independent identity as a womenswear designer of integrity.

• E-Commerce Strategy
• Meta Advertising
• Google Advertising

Established in 2008 in Sydney by Carl Kapp, CARL KAPP is a luxury women's fashion designer. With a loyal following of celebrities and fashion icons, from Cate Blanchett to Nicole Kidman, Rachael Taylor, Rose Byrne and Miranda Otto, CARL KAPP is a label to watch.

• Digital Strategy
• Overseas expansion
• Social Media Advertising
• Google Advertising

Colleen is a hair salon & online store for premium hair care and beauty. Stocking the best and coolest hair brands from around the corner, across the ditch and around the globe; and delivering the latest know-how and insights into hair and its unique quirks.

• Google Advertising
• Social Media Advertising
• On-Site SEO
• Email Automation
• Conversion Rate Optimisation

New Zealand-based David Trubridge is one of the world’s preeminent designers and a recognised leader in environmentally responsible design. Whatever the project, you'll find a stunning work of design to complement the space. 

• Digital Strategy
• E-Commerce Consultation
• Customer Journey Mapping
• Email Automation
• Google Advertising
• Social Media Advertising

"On a daily basis I reflect on how lucky I feel, to work with Pilot. They have launched us into the realm of digital marketing that reflects our brand's story and gets results. I was surprised how fast our sales increased and that has given us more confidence to embark on advertising in new markets. They are great communicators and always encourage me in my role."

Ben Pearce, Head of Marketing

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Foemina - the latin word for woman - was born from a desire to create a modern uniform, reflective of our founders Rebecca and Holly’s  love of exploration and function, infused with a purposeful femininity.  Masculine and feminine, pragmatic and empathetic, our vision reflects a foundational approach to dressing and explores the idea of forming a modern utilitarian dress code for the contemporary minimalist.

• Digital Marketing Strategy
• E-Commerce Strategy
• Meta Advertising

Friends with Frank stands for exceptional quality, effortless luxury and the celebration of craftsmanship. As a brand, we believe in quality over quantity when it comes to building a capsule wardrobe of carefully curated pieces.

• E-Commerce Strategy
• Google Advertising
• Meta Advertising

L’IDÉE WOMAN is an Australian concept brand, exploring art through pleats and colour.

L’IDÉE WOMAN works closely with one of the oldest pleating factories in the world to produce exclusively engineered pleat forms which have become signature L’IDÉE WOMAN designs worldwide.

• Worldwide Expansion
• Digital Strategy
• Meta Advertising
• Google Advertising

Maggie Marilyn believes that our planet's survival hinges on its ability to dream up a better tomorrow, which is why Maggie Marilyn believes that the future of fashion is one rooted in transparency, circularity, regeneration and inclusion. 

• Digital Strategy
• Social Media Advertising
• Google Advertising

Beloved around the globe for their approach to easy dressing, Matteau is an iconographic brand to Australian fashion.⁠
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Designed between Sydney and Los Angeles, the brand revolves around the ethos of being simple and considered. This mantra threads through every part of their design process, resulting in humble products without artifice. Working in close partnership with Australian manufacturers, Matteau’s utmost priority is to ensure their garments fit and perform exactly as they need to.⁠

• Digital Strategy
• Meta Advertising
• Google Advertising

MISHA was founded in 2013 by Creative Director Michelle Aznavorian. Uniting strong silhouettes with sensual drapery, the brand creates ready-to-wear pieces that capture the timeless & ethereal essence of the female form. Highlighting the nocturnal sensibility & fearlessness from within.

• E-Commerce Strategy
• Global Expansion
• Google Advertising
• Meta Advertising

Delicate jewellery, leather goods, scarves & hats. Spot-on accessorising with SOPHIE Not driven by trends or seasons, SOPHIE release products you'll love through-out the year. Lovers Of Little Details.

• Digital Strategy
• Email Strategy & Automation 
• Social Media Advertising
• Google Advertising

"Pilot managing our digital is easy – the learnings we gain from Tom's experience save us valuable time and money. Pilot understands our market, communicates with intelligence, and works independently (engaging us as needed). Monthly reports and insights are concise and actionable and performance continues to improve. We’re excited to be working with Pilot, Tom himself is a real joy too.”

Belinda Cannon, Owner

Founded over a year ago by longtime friends Rukaiya Daud and Kate Fowler, SUTRAM has set a new tone for the modern bedroom.⁠ The Sydney-based company creates bedwear made from GOTS organic and Fair Trade-certified cotton and accents for the home.⁠

• Digital Strategy
• Paid Social
• Paid Search

Sylvester is easy.
Timeless essentials and effortless charm to wear every day.

Sylvester takes a kind, considered approach to all aspects of business practice, recognising our responsibility to our people, our environment and our community. Led by Tom, Ike and Cosmo Conway, the sons of Kate Sylvester and Wayne Conway, who together created the iconic Aotearoa brands Kate Sylvester and Sylvester.

• E-Commerce Strategy
• Google Advertising
• Meta Advertising

Wynn Hamlyn unifies innovation and artisanal craftsmanship, with a sense of form and shape that draws intimate attention to silhouettes. Through signature technical knitwear to feminine dresses, tailored suiting, and a dedicated mens line, Wynn Hamlyn creates a fusion of traditional and unconventional, bold and soft, refined and eccentric, between old and new. 

• Digital Strategy
• Email Marketing
• Social Media Advertising
• Google Advertising
• E-Commerce Consultation

Yu Mei is a leather goods label devoted to the creation of understated luxury. Each bag design is born from the ethos that simplicity is complexity resolved, built for purpose to carry with ease. 

• Digital Strategy
• Customer Journey Mapping
• Email Automation
• Social Media Advertising
• Google Advertising

"Over the four years working together, we have seen our online store grow year on year, now becoming over 50% of our business. I attribute the success of our campaigns with Pilot to Tom and Ash's face-to-face approach in understanding our aspirations and core details of our business. We now incorporate information from our E-Commerce store into all marketing and design decisions that we make. Tom and Ash are so easy to work with and we look forward to continuing the growing Yu Mei in partnership with Pilot."

Jessie Wong, Creative Director.